Dragonfish Sun gaming
Posted on October 2, 2009 by Harry
Dragonfish concluded an exclusive contract with the group Tsogo Sun Gaming LONDON, September 28. The B2B independent division
of 888 Holdings Plc, announced the signing of an exclusive contract with the group Tsogo Sun Gaming (TSG), one of the largest groups in hotels and leisure in South Africa, for a full supply of gaming services as the first step of TSG in the online gaming industry.
The two companies will form a joint venture in South Africa, initially by offering services licensed in the field of regulated sports betting . Once that South Africa has a regulatory regime more advanced, they are also launching a casino, with poker and bingo.
Dragonfish TSG will provide a comprehensive set of solutions, including games, technology, management system of payments, call center, customer relationship management (CRM), online marketing and business analysis. Thanks to this collaboration between a leading supplier of world-class online games and one of the largest terrestrial operators, the joint offering will also include services such as:
* Integrated CRM and database marketing;
* * The combination of online payment methods and card associations.
Under the joint venture, the two companies will distribute the 888 mark in South Africa, as well as a new brand online Tsogo.
TSG reaches an audience of significant size in South Africa, with an annual turnout of over 21 million people in the seven casinos in the group. Distribution through casinos and hotels of TSG will provide products B2C Tsogo and 888 a large catchment area in South Africa and a strong presence in the country.
Gabi Campos, Director General of dragonfish, said:
“The technological infrastructure of dragonfish represents an excellent platform to establish collaborative relationships with land casinos. This collaboration is the first in a series targeted to the regulated markets where the partners operate through licensing dragonfish local and enjoy the benefits of such a legal framework . casinos TSG
offer a gaming experience at international level but individual and, through collaboration with dragonfish, we can offer solutions to this already well-known brand of last generation that will open the doors of
success in the world of online gaming. ”
Marcel von Aulock, Tsogo Chief Financial Officer, explained:
“Tsogo is a dynamic and innovative players in South Africa in the field of play, so take the road of online games represents the natural progression of our business. Dragonfish has proven to have all the cards in good standing as a technology provider for online gaming and this collaboration provides an ideal platform to expand our offering. “
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